Fortune or prestige? : the effects of content price on sales and customer satisfaction
Zhi Yang, Xia Cao, Feng Wang, Chongyu Lu
| Year of publication: |
2022
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|---|---|
| Authors: | Yang, Zhi ; Cao, Xia ; Wang, Feng ; Lu, Chongyu |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 146.2022, p. 426-435
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| Subject: | Content sharing | Customer satisfaction | Price | Sharing economy | Kundenzufriedenheit | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2022.03.075 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013271422