Fostering technological innovation through management and marketing innovation : the human and non-technological linkage
Edwin Alexander Henao-García and Raúl Armando Cardona Montoya
| Year of publication: |
2023
|
|---|---|
| Authors: | Henao-García, Edwin Alexander ; Cardona Montoya, Raúl Armando |
| Published in: |
European journal of innovation management. - Bingley : Emerald, ISSN 1758-7115, ZDB-ID 2028189-4. - Vol. 26.2023, 1, p. 183-206
|
| Subject: | Administrative staff | Management innovation | Marketing innovation | Non-technological innovation | Process innovation | Product innovation | R&D | Technical staff | Technological innovation | Innovation | Innovationsmanagement | Innovation management | Technischer Fortschritt | Technological change | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJIM-03-2021-0148 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014231420