Framing entrepreneurial ideas for sustainability : how do purpose-driven startups include the sustainable development goals in their pitches?
Ulla A. Saari, Annabeth Aagaard, Leona Achtenhagen, Saku J. Mäkinen
| Year of publication: |
2025
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|---|---|
| Authors: | Saari, Ulla A. ; Aagaard, Annabeth ; Achtenhagen, Leona ; Mäkinen, Saku J. |
| Published in: |
Business strategy and the environment. - New York, NY [u.a.] : Wiley, ISSN 1099-0836, ZDB-ID 2025936-0. - Vol. 34.2025, 3, p. 3796-3826
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| Subject: | sustainability | sustainable entrepreneurship | framing theory | Need–Approach–Benefit–Competition (NABC) model | pitching | startup | Nachhaltige Entwicklung | Sustainable development | Unternehmensgründung | Business start-up | Entrepreneurship | Entrepreneurship approach | Nachhaltigkeit | Sustainability | Sustainable Development Goals | Sustainable development goals | Corporate Social Responsibility | Corporate social responsibility |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/bse.4164 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015358306