Franchisee actions trigger franchisor power strategy alterations
Muhammad Khan Rahatullah, Robert Raeside
| Year of publication: |
2018
|
|---|---|
| Authors: | Rahatullah, Muhammad Khan ; Raeside, Robert |
| Published in: |
Journal for international business and entrepreneurship development. - Olney, Bucks : Inderscience Enterprises, ISSN 1549-9324, ZDB-ID 2212018-X. - Vol. 11.2018, 2, p. 140-162
|
| Subject: | franchisor | franchisee | relationships strategy | power strategy changes | Franchising | Strategisches Management | Strategic management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011882616