Franchiser influence strategy use and franchisee experience and dependence
| Year of publication: |
2002
|
|---|---|
| Authors: | Tikoo, Surinder |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 4108024. - Vol. 78.2002, 3, p. 183-192
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