Free add-on services and perceived value in competitive environments : evidence from online hotel reviews
Shan Liu, Baojun Gao, Michael Gallivan, Yeming Gong
| Year of publication: |
2020
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|---|---|
| Authors: | Liu, Shan ; Gao, Baojun ; Gallivan, Michael ; Gong, Yeming |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 90.2020, p. 1-10
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| Subject: | Hotel free add-ons | Perceived value | Online review | Horizontal competition | Vertical competition | Hotellerie | Hotel industry | Wettbewerb | Competition | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Dienstleistungsqualität | Service quality | Personalisierung | Personalization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2020.102611 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012300111