From Customer Orientation to Costumer Satisfaction: The Gap Between Theory and Practice
| Year of publication: |
2004
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|---|---|
| Authors: | Yeung, A.C.L. ; Cheng, T.C.E. ; Chan, L.-Y. |
| Published in: |
IEEE transactions on engineering management : EM. - New York, NY : IEEE, ISSN 0018-9391, ZDB-ID 1604387. - Vol. 51.2004, 1, p. 85-97
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