From "me" to "we" : negotiating new family identity through meal consumption in Asian cultures
Prabash Aminda Edirisingha (Newcastle Business School, Northumbria University, Newcastle upon Tyne, UK), Shelagh Ferguson (Department of Marketing, University of Otago, Dunedin, New Zealand) and Rob Aitken (Department of Marketing, University of Otago, Dunedin, New Zealand)
| Year of publication: |
2015
|
|---|---|
| Authors: | Edirisingha, Prabash Aminda ; Ferguson, Shelagh ; Aitken, Rob |
| Published in: |
Qualitative market research : an international journal. - Bingley : Emerald Group Publishing Limited, ISSN 1352-2752, ZDB-ID 1463146-5. - Vol. 18.2015, 4, p. 477-496
|
| Subject: | Asian consumption | Asian identity | Consumer research | Family identity | Meal consumption | Mundane consumption | Konsumentenverhalten | Consumer behaviour | Asien | Asia | Privater Konsum | Private consumption | Kulturelle Identität | Cultural identity | Familie | Family | Konsum | Consumption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/QMR-09-2014-0086 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011497260