From meticulous professionals to superheroes of the business world : a historical portrait of a cultural change in the field of accounancy
Claire-France Picard; Sylvain Durocher; Yves Gendron
| Year of publication: |
2014
|
|---|---|
| Authors: | Picard, Claire-France ; Durocher, Sylvain ; Gendron, Yves |
| Published in: |
Accounting, auditing & accountability journal. - Bingley : Emerald Group Publishing Limited, ISSN 0951-3574, ZDB-ID 1057922-9. - Vol. 27.2014, 1, p. 73-118
|
| Subject: | Accounting profession | Cultural change | Barthes' semiotic approach | Commercialization of accountancy | Marketing expertise | Representation and advertising | Rechnungswesen | Accounting | Werbung | Advertising | Unternehmenskultur | Corporate culture | Organisatorischer Wandel | Organizational change | Sozialer Wandel | Social change |
| Extent: | Ill. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010252219