FROM THE QUANTITY OF QUALITY TO THE QUALITY OF QUALITY: A NEW COMMANDMENT FOR THE 1990s

The inventor of the first personal computer in the world advocates a conceptual shift in the way companies will have to nurture customers and seek innovations in products or services that were designed to satisfy yet to be defined needs.

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Year of publication:	1992
Authors:	Giorgio Perotto, Pier
Published in:	European Business Review. - MCB UP Ltd, ISSN 1758-7107, ZDB-ID 2025931-1. - Vol. 92.1992, 2
Publisher:	MCB UP Ltd
Subject:	Personal computers \| Service quality \| Product quality \| Innovation \| Italy \| Product design

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Type of publication:	Article
Type of publication (narrower categories):	research-article
Language:	English
Other identifiers:	10.1108/EUM0000000001894 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10014714663