From value generating to partnership creating: highlighting the business-to-business information sharing service
Year of publication: |
2017
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Authors: | Tai, Yi-Ming ; Ku, Yi-Cheng |
Published in: |
International journal of integrated supply management : IJISM. - Olney, Bucks : Inderscience Enterprises, ISSN 1477-5360, ZDB-ID 2164920-0. - Vol. 11.2017, 2/3, p. 217-235
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Subject: | ISS | information sharing service | relationship marketing | trust | commitment | loyalty intention | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Informationsverbreitung | Information dissemination | Lieferantenmanagement | Supplier relationship management | Interne Dienstleistung | Internal services | B-to-B-Marketing | Business-to-business marketing |
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