From white to green : identifying viable visitor segments for climate-affected alpine destinations
Year of publication: |
2015
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Authors: | Walters, Gabrielle ; Ruhanen, Lisa |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 39.2015, 4, p. 517-539
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Subject: | climate change | product diversification | tourist segmentation | Klimawandel | Climate change | Urlaubsverhalten | Holiday behaviour | Diversifikation | Diversification | Marktsegmentierung | Market segmentation | Destinationsmanagement | Destination management | Tourismus | Tourism | Tourismusregion | Tourism destination |
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