Functional identities, resource integrators and the service-dominant logic
Jimmie G. Rondell; David Sorhammar
| Year of publication: |
2010
|
|---|---|
| Authors: | Rondell, Jimmie G. ; Sorhammar, David |
| Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 9.2010, 1, p. 19-36
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| Subject: | Marketingtheorie | Marketing theory | Dienstleistung | Services | Service-Dominant Logic | Service-dominant logic | Ressourcenorientierter Ansatz | Resource-based view | Soziales Netzwerk | Social network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003965731