Garut value co-creator : fostering the growth of SMEs in Garut to attract more customers
Dini Turipanam Alamanda, Grisna Anggadwita, Gadaf Rexhepi and Abdullah Ramdhani
| Year of publication: |
2021
|
|---|---|
| Authors: | Alamanda, Dini Turipanam ; Anggadwita, Grisna ; Rexhepi, Gadaf ; Ramdhani, Abdullah |
| Published in: |
European journal of international management : EJIM. - Genève : Inderscience, ISSN 1751-6765, ZDB-ID 2316652-6. - Vol. 16.2021, 3, p. 364-383
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| Subject: | creative industries | DART model | Garut | small businesses | value co-creation | KMU | SME | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Kreativsektor | Creative industries | Beziehungsmarketing | Relationship marketing | Unternehmenswachstum | Firm growth | Kundenwert | Customer value |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/EJIM.2021.117520 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012667871