Gender and age as moderators in the service evaluation process
Year of publication: |
2012
|
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Authors: | Sharma, Piyush ; Chen, Ivy S. N. ; Luk, Sherriff T. K. |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 26.2012, 2, p. 102-114
|
Subject: | Konsumentenverhalten | Consumer behaviour | Geschlecht | Gender | Altersgruppe | Age group | Dienstleistungsqualität | Service quality | Einzelhandel | Retail trade | Hongkong | Hong Kong |
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