Gender and generational differences in omnichannel shopping travel decisions : what drives consumer choices to pick up in-store or ship direct?
Aparna Joshi, Agnivesh Pani, Prasanta K. Sahu, Bandhan Bandhu Majumdar, Lóránt Tavasszy
| Year of publication: |
2024
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|---|---|
| Authors: | Joshi, Aparna ; Pani, Agnivesh ; Sahu, Prasanta K. ; Majumdar, Bandhan Bandhu ; Tavasszy, Lorant A. |
| Published in: |
Research in transportation economics. - Amsterdam [u.a.] : Elsevier, ISSN 0739-8859, ZDB-ID 2403320-0. - Vol. 103.2024, Art.-No. 101403, p. 1-15
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| Subject: | Consumer behavior | Intention to use | Non-parametric tests | Omnichannel | Ordered logit regression | Socio-demographic characteristics | Konsumentenverhalten | Consumer behaviour | Geschlecht | Gender | Logit-Modell | Logit model | Multikanalvertrieb | Multichannel strategy | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.retrec.2023.101403 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014549504