Gender role and social power in African and North American advertisements
Bruce A. Huhmann and Jennifer J. Argo
| Year of publication: |
2011
|
|---|---|
| Authors: | Huhmann, Bruce A. ; Argo, Jennifer J. |
| Published in: |
Advertising in developing and emerging countries : the economic, political and social context. - Farnham : Gower, ISBN 978-0-566-09174-2. - 2011, p. 271-285
|
| Subject: | Werbung | Advertising | Geschlecht | Gender | Soziale Rolle | Social role | Vergleich | Comparison | Afrika | Africa | Nordamerika | North America |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009261705