Generation Y Preferences for Wine : An Exploratory Study of the US Market Applying the Best-Worst Scaling
Year of publication: |
2014
|
---|---|
Authors: | Chrysochou, Polymeros |
Other Persons: | Athanasios, Krystallis (contributor) ; Mocanu-Suciu, Ana (contributor) ; Lewis, Rachel (contributor) |
Publisher: |
[2014]: [S.l.] : SSRN |
Subject: | Wein | Wine | Konsumentenverhalten | Consumer behaviour | Weinbau | Wine industry | Großbritannien | United Kingdom |
Description of contents: | Abstract [papers.ssrn.com] |
Extent: | 1 Online-Ressource |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: British Food Journal, Vol. 114, No. 4, pp. 516-528, 2012 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2012 erstellt Volltext nicht verfügbar |
Source: | ECONIS - Online Catalogue of the ZBW |
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