Generation Z Entering the Workforce – A Big Challenge for HR Personnels to Manage Them in This COVID-19 Pandemic Times

Generation Z (also known as Zoomers) are born between 1995 - 2010.They are people with creative & techno-oriented skill-sets; seeking employment in organizations with new values & preferences. In a world where everything is being digitalized, creating innovation strategy becomes important; without which organizations may loose their competitive advantage. Hence, there is a need to gear up with technological change and accept the turbulent times work culture. A major challenge for organizations is to retain new & young talents in pandemic scenario – where they are unable to pace up with the employee standards of expectation & behaviour; thereby losing them to the competitors. The main purpose is to explore strategies & methods to retain young talents with innovative HR practices. Soon, there will be different generations sharing the same space within organization, so it becomes necessary to change the management style for upcoming generations. Organizations are trying to analyze the effective virtual work environment for its employees, whereas in between the Gen Z is entering the organizations. Hence, a major challenge for HR personnel’s to maintain the organizations work environment and onboard the new generation. There is a need to strike a balance between the generation gaps & grasp the opportunity from its strength