Getting a second chance : the role of imagery in the influence of inaction regret on behavioral intent
Vanessa M. Patrick; Matthew Lancellotti; Henrik Hagtvedt
| Year of publication: |
2009
|
|---|---|
| Authors: | Patrick, Vanessa M. ; Lancellotti, Matthew ; Hagtvedt, Henrik |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 37.2009, 2, p. 181-190
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Emotion | Kundenzufriedenheit | Customer satisfaction | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003851356