Give me the newest! : effect of social exclusion on new products adoption
Shichang Liang, Bin Lan, Rulan Li, Min Zhang, Yuxuan Chu, Li Li
| Year of publication: |
2024
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|---|---|
| Authors: | Liang, Shichang ; Lan, Bin ; Li, Rulan ; Zhang, Min ; Chu, Yuxuan ; Li, Li |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 48.2024, 3, Art.-No. e13046, p. 1-21
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| Subject: | incrementally new products | innovation newness | need for uniqueness | really new products | self-control | social exclusion | Innovation | Produktentwicklung | New product development | Soziale Ausgrenzung | Social exclusion | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.13046 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014531738