Global benchmarking of marketing doctoral program faculty and institutions by subarea
Year of publication: |
2014
|
---|---|
Authors: | Elbeck, Matthew A. ; Vander Schee, Brain A. |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 36.2014, 1, p. 45-61
|
Subject: | doctoral education | level/type of education | marketing education issues | scholarship | education administration issues | global/cross-cultural competence | skills/traits development in marketing education | marketing careers/advising | surveys | methodology | Betriebswirtschaftsstudium | Graduate business education | Marketing | Wirtschaftshochschule | Economics department | Benchmarking | Hochschule | Higher education institution | Bildungswesen | Educational system |
-
Brodowsky, Glen H., (2020)
-
Nicholls, Jeananne, (2013)
-
The importance of brand equity in the business of marketing education
Bacon, Donald R., (2025)
- More ...
-
Using the RFM model to rank doctoral marketing programs
Elbeck, Matthew A., (2013)
-
Test item order, level of difficulty, and student performance in marketing education
Vander Schee, Brain A., (2013)
-
Direct marketing and distribution : the case of Redbox
Vander Schee, Brain A., (2012)
- More ...