Global innovation generation and financial performance in business-to-business relationships : the case of cross-border alliances in the pharmaceutical industry
K. Sivakumar; Subroto Roy; JianJun Zhu; Sangphet Hanvanich
| Year of publication: |
2011
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|---|---|
| Authors: | Sivakumar, K. ; Roy, Subroto ; Zhu, JianJun ; Hanvanich, Sangphet |
| Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 39.2011, 5, p. 757-776
|
| Subject: | Lieferantenmanagement | Supplier relationship management | Strategische Allianz | Strategic alliance | Globalisierung | Globalization | Unternehmensfinanzierung | Corporate finance | Pharmaindustrie | Pharmaceutical industry | USA | United States | 1985-2008 |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009381719