Global Managers’ Role in Determining and Implementing the Firm Strategies

At present the most constant and decisive dimension of our society is represented by change, its effects the more significant are the shorter time they require. How do these changes influence precisely the managers in state companies and their managerial decisions? How have they succeeded in getting adapted to the emerging market economy? A dominant characteristic of these changes is the transformation of the economies in the East European countries (ex communist) from controlled economies into free market ones being characterized by high offers of goods and services. The study on economic and political transformations in the East European countries highlights major differences between the strategies and instruments used in the transformation process and indicate the different social implications as well.