Global perspectives on advertising self regulation : principles and practices in thirty-eight countries
Jean J. Boddewyn
| Year of publication: |
1992
|
|---|---|
| Authors: | Boddewyn, Jean J. |
| Publisher: |
Westport, Conn. [u.a.] : Quorum Books |
| Subject: | Werbung | Staatsaufsicht | Freiwillige Selbstkontrolle | Internationaler Vergleich | Verbraucherschutz |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 234 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-89930-723-X |
| Source: |
Persistent link: https://www.econbiz.de/10004147429