Global social time perspectives in marketing: a strategic reference point theory application
| Year of publication: |
2008
|
|---|---|
| Authors: | Harvey, Michael G. ; Kiessling, Timothy S. ; Richey, R.Glenn |
| Published in: |
International marketing review. - Bradford : Emerald, ISSN 0265-1335, ZDB-ID 8597674. - Vol. 25.2008, 2, p. 146-165
|