Going digital with multisided-platforms : assessing the innovation adoption process from the perspectives of travel agents
Year of publication: |
2025
|
---|---|
Authors: | Aamir, Suhaib ; Atsan, Nuray ; Khan, Mohammad Saud |
Published in: |
Tourism and hospitality research : THR. - London : Sage Publications, ISSN 1742-9692, ZDB-ID 2094553-X. - Vol. 25.2025, 1, p. 72-89
|
Subject: | Multisided platform | digital platform | digital transformation | travel agent | Online Travel Agency (OTA) | globaldistribution system | innovation adoption | Digitale Plattform | Digital platform | Reisevermittler | Travel agency | Digitalisierung | Digitization | Electronic Commerce | E-commerce | Innovation | Innovationsakzeptanz | Innovation adoption | Innovationsdiffusion | Innovation diffusion | Online-Handel | Online retailing |
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