Going green to fit in - understanding the impact of social norms on pro-environmental behaviour : a cross-cultural approach
Year of publication: |
March 2016
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Authors: | Culiberg, Barbara ; Elgaaied-Gambier, Leila |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Blackwell Science, ISSN 1470-6423, ZDB-ID 2045189-1. - Vol. 40.2016, 2, p. 179-185
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Subject: | Pro-environmental behaviour | social norms theory | injunctive norms | descriptive norms | cross-cultural research | moderated mediation | Soziale Norm | Social norm | Umweltbewusstsein | Environmental consciousness | Interkulturelles Management | Cross-cultural management | Soziale Werte | Social values | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | Soziales Verhalten | Social behaviour |
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