"Going the extra mile" : an integrative model of customer delight
Soyeon Kim, MiRan Kim and Laee Choi
| Year of publication: |
2024
|
|---|---|
| Authors: | Kim, Soyeon ; Kim, Mi Ran ; Choi, Laee |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 36.2024, 4, p. 1193-1212
|
| Subject: | Customer delight | Customization | Online review valence | Perceived employee authenticity | Willingness to pay a premium | Willingness to recommend | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Beziehungsmarketing | Relationship marketing | Virales Marketing | Viral marketing | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-09-2022-1083 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014483819