Google trends and reality: do the proportions match? : appraising the informational value of online search behavior ; evidence from Swiss tourism regions
Boriss Siliverstovs, Daniel S. Wochner
| Year of publication: |
January 2018
|
|---|---|
| Authors: | Siliverstovs, Boriss ; Wochner, Daniel S. |
| Published in: |
Journal of economic behavior & organization : JEBO. - Amsterdam [u.a.] : Elsevier, ISSN 0167-2681, ZDB-ID 864321-0. - Vol. 145.2018, p. 1-23
|
| Subject: | Online search data | Google Trends | Predictive accuracy | Nowcasting | Tourism demand | Switzerland | Schweiz | Suchmaschine | Search engine | Tourismus | Tourism | Konsumentenverhalten | Consumer behaviour | Prognoseverfahren | Forecasting model | Online-Marketing | Internet marketing | Internet | Online-Recherche | Online search |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jebo.2017.10.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011941660