"GPS in my salad?" : a mixed method study of consumers' perception of biomarkers in organic vegetables
Mara Martini, Barbara Loera, Blain Murphy, Moira Dean, Egidio Dansero and Angela Fedi
| Year of publication: |
2023
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|---|---|
| Authors: | Martini, Mara ; Loera, Barbara ; Murphy, Blain ; Dean, Moira ; Dansero, Egidio ; Fedi, Angela |
| Published in: |
Journal of international consumer marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-7068, ZDB-ID 2069279-1. - Vol. 35.2023, 1, p. 1-18
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| Subject: | consumer trust | Mixed-method | organic biomarkers | organic food | Bio-Lebensmittel | Organic food | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08961530.2023.2166236 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014321436