Gravity model analysis of client-facing choice : in terms of probability evaluation of clients’ visits to banks
Year of publication: |
July 2017
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Authors: | Vashchenko, Mykola ; Cherniavskyi, Ihor |
Published in: |
Business ethics and leadership : BEL. - Hamburg, Germany : Academic Research and Publishing UG (AR&P), ISSN 2520-6311, ZDB-ID 2910908-5. - Vol. 1.2017, 2, p. 68-77
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Subject: | gravity model | distribution channels of banking services | distribution policy | regional distribution network | efficiency | quality of service | Gravitationsmodell | Gravity model | Vertriebsweg | Distribution channel | Bankgeschäft | Banking services | Dienstleistungshandel | Trade in services | Dienstleistungsqualität | Service quality | Theorie | Theory |
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