Grouped : how small groups of friends are the key to influence on the social web
Paul Adams
| Year of publication: |
2012
|
|---|---|
| Authors: | Adams, Paul |
| Publisher: |
Berkeley, Calif. : New Riders |
| Subject: | Consumer behavior. | Internet marketing. | Online social networks. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 159 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-321-80411-2 ; 0-321-80411-2 |
| Classification: | Soziale Gruppen: Allgemeines |
| Source: |
Persistent link: https://www.econbiz.de/10009528195