Guiltless Gluttony: The Asymmetric Effect of Size Labels on Size Perceptions and Consumption
| Year of publication: |
2011
|
|---|---|
| Authors: | Aydinoglu, Nilüfer Z ; Krishna, Aradhna |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 37.2011, 6, p. 1095-1095
|