Handbook on tourism market segmentation : maximising market effectiveness
World Tourism Organization
| Year of publication: |
2007
|
|---|---|
| Institutions: | World Tourism Organization (contributor) |
| Publisher: |
Madrid : World Tourism Organization |
| Subject: | Tourismus | Tourism | Marktsegmentierung | Market segmentation | Tourismusmarketing | Tourism marketing | Welt | World |
| Extent: | XIV, 120 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
| Language: | English |
| Notes: | Literaturverz. S. 115 - 120 |
| ISBN: | 978-92-844-1207-5 ; 978-92-990034-6-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003676989