Handbuch Web Mining im Marketing : Konzepte, Systeme, Fallstudien
Hajo Hippner ... (Hrsg.)
| Year of publication: |
2002 ; 1. Aufl.
|
|---|---|
| Other Persons: | Hippner, Hajo (contributor) |
| Publisher: |
Braunschweig [u.a.] : Vieweg |
| Subject: | Marketing | World Wide Web | Data Mining |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | X, 509 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-528-05794-7 |
| Classification: | Marketing ; Betriebliche Information und Kommunikation |
| Source: |
Persistent link: https://www.econbiz.de/10004732763