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Integrating Kansei engineering with conjoint analysis to fulfil market segmentation and product customisation for digital cameras
Wang, Chih-hsuan, (2015)
Nachfrageorientierte Produktgestaltung auf Investitionsgütermärkten
Schmidt-Gallas, Dirk, (1998)
A unifying approach to benefit segmentation and product line design based on rank order conjoint data
Aust, Eberhard, (1995)
Heuristics for Product-Line Design Using Conjoint Analysis
Kohli, Rajeev, (1990)
Measuring marketing‐mix effects in the 32/64 bit video‐game console market
Chintagunta, Pradeep K., (2009)
Implications of climate change on mitigation potential estimates for forest sector in India
Ravindranath, N., (2011)