Hindering or enabling structural social capital to enhance buyer performance? : the role of relational social capital at two levels in China
Year of publication: |
July-September 2018
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Authors: | Qian, Liping ; Yang, Pianpian ; Xue, Jiaqi |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 25.2018, 3, p. 219-231
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Subject: | Structural social capital | relational social capital | business ties | political ties | industrial marketing | business marketing | Sozialkapital | Social capital | China | Soziales Netzwerk | Social network | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing |
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