Hohe Preise durchsetzen
von Marco Bertini und Luc Wathieu
| Year of publication: |
2011
|
|---|---|
| Authors: | Bertini, Marco ; Wathieu, Luc |
| Published in: |
Harvard-Business-Manager : das Wissen der Besten. - Hamburg : Manager-Magazin-Verl.-Ges., ISSN 0945-6570, ZDB-ID 1138095-0. - Vol. 33.2011, 1, p. 70-79
|
| Subject: | Preismanagement | Pricing strategy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008758713