How augmented reality can enhance fashion retail : a UX design perspective
Year of publication: |
2023
|
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Authors: | Xue, Liangchao ; Parker, Christopher J. ; Hart, Cathryn A. |
Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 51.2023, 1, p. 59-80
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Subject: | AR | Design | Fashion | High-street retail | Magic mirror | User experience | Mode | Textilhandel | Textile distribution | Produktgestaltung | Product design | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Bekleidungsindustrie | Clothing industry | Beziehungsmarketing | Relationship marketing | Ladengestaltung | Store design | Virtuelle Realität | Virtual reality |
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