How can firms locate proactive strategic flexibility in their new product development process : the effects of market and technological alignment
Destan Kandemir and Nuran Acur
| Year of publication: |
2022
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| Authors: | Kandemir, Destan ; Acur, Nuran |
| Published in: |
Innovation: organization & management : IOM. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2204-0226, ZDB-ID 2180355-9. - Vol. 24.2022, 3, p. 407-432
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| Subject: | decision-making flexibility | design flexibility | new product flexibility | Proactive strategic flexibility | strategic alignment | Flexibilität | Flexibility | Strategisches Management | Strategic management | Produktentwicklung | New product development | Flexibles Fertigungssystem | Flexible manufacturing system | Innovation | Innovationsmanagement | Innovation management | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14479338.2021.1952876 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013352610