How collaborating with NGOs makes green innovations more desirable
Year of publication: |
2023
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Authors: | Schweitzer, Fiona Maria ; Meng, Yan |
Published in: |
Business & society. - Thousand Oaks, Calif. [u.a.] : Sage Periodicals Press, ISSN 1552-4205, ZDB-ID 2011154-X. - Vol. 62.2023, 2, p. 363-400
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Subject: | co-development | communication | corporate greening | corporate social responsibility (CSR) | new product development | nonprofit organizations | Corporate Social Responsibility | Corporate social responsibility | Nonprofit-Organisation | Nonprofit organization | Innovation | Produktentwicklung | New product development | Nichtregierungsorganisation | Non-governmental organization | Umweltmanagement | Environmental management | Stakeholder | Öffentlichkeitsarbeit | Public relations | Nachhaltige Entwicklung | Sustainable development | Innovationsmanagement | Innovation management |
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