How consumer-initiated platforms shape family and consumption
Lydia Ottlewski, Joonas Rokka, John W. Schouten
| Year of publication: |
2024
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|---|---|
| Authors: | Ottlewski, Lydia ; Rokka, Joonas ; Schouten, John W. |
| Published in: |
Marketing theory. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1741-301X, ZDB-ID 2072860-8. - Vol. 24.2024, 1, p. 123-151
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| Subject: | digital platforms | consumer culture | family | family creation | platformization | platform affordances | affordance theory | Digitale Plattform | Digital platform | Konsumentenverhalten | Consumer behaviour | Familie | Family | Netzwerkökonomik | Network economics | Online-Handel | Online retailing | Familienunternehmen | Family business | Privater Konsum | Private consumption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/14705931231201780 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014631387