How consumers assess free e-services : the role of benefit-inflation and cost-deflation effects
Year of publication: |
August 2018
|
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Authors: | Hüttel, Björn Armin ; Schumann, Jan Hendrik ; Mende, Martin ; Scott, Maura L. ; Wagner, Christian J. |
Published in: |
Journal of service research : JSR. - Thousand Oaks, CA : SAGE Publications, ISSN 1094-6705, ZDB-ID 1490069-5. - Vol. 21.2018, 3, p. 267-283
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Subject: | zero-price effect | nonmonetary costs | nonmonetary value contributions | free | e-services | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Online-Handel | Online retailing |
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