How consumers react to environmental information : an experimental study
Year of publication: |
May-June 2017
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Authors: | Ertz, Myriam ; François, Julien ; Durif, Fabien |
Published in: |
Journal of international consumer marketing. - Philadelphia, Pa. : Taylor & Francis Group, ISSN 0896-1530, ZDB-ID 1080285-X. - Vol. 29.2017, 3, p. 162-178
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Subject: | Consumer behavior | credibility | environmental product declarations | environmental labeling | experiment | product quality | self-declared environmental claims | willingness to pay | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Experiment | Produktqualität | Product quality | Öko-Produkt | Sustainable product | Umweltzeichen | Eco-label | Theorie | Theory | Umweltbewusstsein | Environmental consciousness |
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