How consumers value retailer's return policy leniency levers : an empirical investigation
Huseyn Abdulla, James D. Abbey, Michael Ketzenberg
| Year of publication: |
2022
|
|---|---|
| Authors: | Abdulla, Huseyn ; Abbey, James D. ; Ketzenberg, Michael |
| Published in: |
Production and operations management : the flagship research journal of the Production and Operations Management Society. - London : Sage Publications, ISSN 1937-5956, ZDB-ID 2151364-8. - Vol. 31.2022, 4, p. 1719-1733
|
| Subject: | consumer returns | mediation analysis | return policy | service design | vignette-based experiment | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Beschwerdemanagement | Complaint management | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/poms.13640 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013273833