How customer satisfaction drivers in online reviews of food trucks and quick service restaurants differ : proposing the concept of anticipation
Year of publication: |
2024
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Authors: | Gruss, Richard ; Quesenberry, Jessie ; Kim, Eojina ; Abrahams, Alan ; Ractham, Peter |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1557-7554, ZDB-ID 2202405-0. - Vol. 48.2024, 7, p. 1238-1252
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Subject: | customer satisfaction | foodservice | online reviews | text analytics | Kundenzufriedenheit | Customer satisfaction | Gastronomie | Restaurant industry | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Dienstleistungsqualität | Service quality |
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