How do Asia's two most important consumer markets differ? Japanese–Chinese differences in customer satisfaction and its formation
| Year of publication: |
2013
|
|---|---|
| Authors: | Frank, Björn ; Abulaiti, Gulimire ; Herbas Torrico, Boris ; Enkawa, Takao |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 12, p. 2397-2405
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