How do bidders' organism reactions mediate auction stimuli and bidder loyalty in online auctions? : the case of Taobao in China
Xiling Cui, Vincent S. Lai, Paul Benjamin Lowry
| Year of publication: |
July 2016
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| Authors: | Cui, Xiling ; Lai, Vincent S. ; Lowry, Paul Benjamin |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 53.2016, 5, p. 609-624
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| Subject: | S-O-R model | Evolutionary S-O-R model | Bidder loyalty | Online auctions | Organism | Auktion | Auction | Auktionstheorie | Auction theory | Internet-Auktion | Online auction | China | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Internet | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2016.01.005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011530470