How do value co-creation and e-engagement enhance e-commerce consumer repurchase intention? : an empirical analysis
Year of publication: |
2022
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Authors: | Jebarajakirthy, Charles ; Saha, Victor ; Goyal, Praveen ; Mani, Venkatesh |
Published in: |
Journal of global information management. - Hershey, Pa. : IGI Global, ISSN 1533-7995, ZDB-ID 2070054-4. - Vol. 30.2022, 5, Art.-No. 69, p. 1-23
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Subject: | Consumption Values | E-Commerce | E-Engagement | Technology Adoption | Value Co-Creation | Kundenintegration | Customer integration | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Betriebliche Wertschöpfung | Value creation | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Innovationsakzeptanz | Innovation adoption | Kundenwert | Customer value |
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